Hinamatsuri in Japan: What Happens on March 3rd?
Hinamatsuri explained: what happens on March 3rd in Japan, from hina dolls to seasonal sweets, for readers curious about everyday life.
Welcome to "Dagashi-no-tatsujin"
For Japanese, dagashi are nostalgic memories that everyone experiences during childhood.
Affordable!
Colorful appearance!
Unique taste!
To share such exciting charms with more people, we ship recommended dagashi.
About the Japanese culture of Dagashi
Dagashi is a unique Japanese culture that appears in Japanese anime and other forms of entertainment. Here we introduce its exciting enjoyment, deliciousness, and other attractions.
Japanese Girls’ Day Rice Crackers – 3 Hina Arare Styles
Japanese Girls’ Day snacks explained: 3 hina arare styles—sweet, savory, and chocolate—plus how they connect to spring traditions.
Cute Japanese Snacks Without Characters: 5 Picks
Cute Japanese snacks without characters—a look at small, simple treats that feel quietly adorable. For readers curious about photo-friendly Japanese sweets.
3 Petit Series Snacks to Know
Petit series snacks: three featured picks—potato usushio, chocolate chip, and matcha langue de chat—plus how people enjoy Petit in Japan.
Setsubun in Japan: Why Beans Are Thrown and What Oni Represent
Setsubun in Japan explained: why people throw beans, what oni represent, and how this seasonal event fits into everyday life.
